UCU CBMA THESIS REPOSITORY

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Assessing the Implementation of Institutional Development Areas at Urdaneta City University: Insights from Administrators, Faculty, Non-Teaching Personnel, and Students
Joey H. Barroga, DBA Lead
Urdaneta City University, San Vicente West, Urdaneta City, Pangasinan 2428 · Research · 2026

This study examines the effectiveness of governance, instruction, research, extension, and facilities at Urdaneta City University (UCU) through the perspectives of multiple stakeholders, including adm...

Development Plan SWOT Institutional Planning and Development Governance and Administration
0 citations 14 views
Quality Assurance Initiatives of a Local City Government University
Eleuterio SC. Sison, MBA, DPA, LPT Lead Noel L. Guevara, PhD Co
Urdaneta City University, San Vicente West, Urdaneta City, Pangasinan 2428 · Research · 2026

The objective of this study was to assess quality assurance initiatives taken by Urdaneta City University, a local institution managed by the city government, during the academic years 2022-2023. The...

Performance Quality Assurance Initiatives Local City Government
0 citations 2 views
Applicable Income Tax Deductions of Small and Medium-Sized Enterprises in Urdaneta City
Floyd Alexis G. Rafanan, CPA, MBA Lead
Urdaneta City University, San Vicente West, Urdaneta City, Pangasinan 2428 · Research · 2026

This study aimed to assess the awareness and practice of income tax deductions among small and medium-sized enterprises (SMEs) in the food service industry in Urdaneta City, Pangasinan, focusing on or...

Awareness Practice Ordinary Itemized Deductions Special Deductions Income Exclusions
0 citations 2 views
Sustainable Marketing Strategies for Micro, Small, and Medium Enterprises Amidst COVID-19 Pandemic
Juvelle U. Ujano Lead
Urdaneta City University, San Vicente West, Urdaneta City, Pangasinan 2428 · Research · 2026

This study aimed to determine the sustainable marketing strategies for micro, small, and medium enterprises (MSMEs) amidst the COVID-19 pandemic. In this research technique, a quantitative descriptive...

MSMEs Marketing Strategies Sustainability Marketing
0 citations 1 view
Sustainable Practices of Rice Agripreneurs
Stephanie Kim O. Ramos · BSMA · 2026

This study, "Sustainable Practices of Rice Agripreneurs," explores how rice agripreneurs in Villasis, Pangasinan, integrate organic farming, modern farming techniques, and smart farming practices to e...

Sustainable Practices Rice Agripreneurs Organic Farming Modern Farming Techniques Smart Farming Tools
0 citations 7 views
Factors Affecting the Failures of Micro Businesses
Jana Mae U. Visperas · BSMA · 2026

In the Philippines, microbusinesses play an important role in reducing poverty, generating employment, and fostering economic growth. Despite their importance, many microbusinesses fail within their e...

Micro-business Failures Internal and External Factors Business Sustainability Entrepreneurial Challenges Business Closure
0 citations 4 views
Tracking the Trajectory: A Tracer Study on Career Paths of Bachelor of Science in Business Administration Graduates
Jesus Remar C. Dassun Lead Arly N. Visperas Co Ladi George L. Gascon Co Noel C. Ramirez, DBA Co
Urdaneta City University, San Vicente West, Urdaneta City, Pangasinan 2428 · Research · 2026

The tracer study was conducted as an initiative to track the progress of the graduates from the Business Administration Programs (Marketing and Financial Management) of the Urdaneta City Univer...

Tracer Study Employability Business Administration Graduates
0 citations 15 views
Impact of Inflation to the Vegetable Vendors in Binalonan, Pangasinan
Christina I. Maines · BSBA-FM · 2026

Vegetable vendors in Binalonan, Pangasinan faced financial challenges amid rising inflation and its impact on their livelihoods. This study aims to provide actionable insights and practical solutions...

Vegetable Vendors Impact of Inflation Sales Income Expenses Capital
0 citations 0 views
Level of Satisfaction of Fourth-Year Accountancy Students in Online Learning
Ivory Joy P. Lazo · BSA · 2026

This research aimed to determine the level of satisfaction of fourth-year accountancy students in online learning at Urdaneta City University; it states the following: (1) The personal profile of resp...

Satisfaction Accountancy students Online Learning Instruction Technology Set-Up
0 citations 0 views
Amigo’s Veganisa: A Feasibility Study
Michaela P. Padua · BSBA-FM · 2026

As consumers become more conscious of their health and food choices, the demand for cleaner, plant-based alternatives continues to rise. Amigo’s Veganisa responds to this market shift by offering tofu...

Vegan Longganisa (Filipino Sausage) Feasibility Study
0 citations 1 view